Privacy Policy

Last updated: August 2026

TheCoverageMatch.com is owned and operated by PPC Media Services LLC and is operated as a marketing referral service. This policy explains what we collect on this website and how we use it.

Information we collect: the answers you select in our questions, your ZIP code, the phone number displayed to you, and advertising campaign parameters (such as UTM values and click identifiers). We also collect standard technical data including IP address, browser type, device type, and pages viewed.

Information we do not collect on this site: we do not ask for or store your name, email address, mailing address, date of birth, Social Security number, or driver's license number.

How we use it: to display the correct phone number for your language and coverage type, to measure and improve advertising performance, to detect fraud and abuse, and to comply with legal obligations.

Advertising and analytics: we use Google Tag Manager, Google Analytics, and the Meta pixel and Conversions API. These tools use cookies and similar technologies and may receive event data (such as page views and call-button taps) along with cookie identifiers and a hashed, non-reversible visitor identifier. We do not sell your personal information.

Calls: when you tap a call button, your call is placed to a licensed insurance provider or its authorized call center. That provider is responsible for how it handles your information. Standard carrier rates may apply.

Retention: website event data is retained for up to 24 months, then deleted or aggregated.

Your choices: you can block or delete cookies in your browser settings, and you can use your device or platform settings to limit ad tracking. Residents of California, Colorado, Connecticut, Virginia, and other states with applicable privacy laws may request access to, correction of, or deletion of their personal information, and may opt out of targeted advertising.

Children: this site is not directed to anyone under 18 and we do not knowingly collect information from children.

Contact: to make a privacy request or ask a question, email privacy@thecoveragematch.com.